Please use this identifier to cite or link to this item: http://cris.utm.md/handle/5014/1992
Title: Online promotion using persuasive content
Authors: MUNTEANU, Tatiana 
Keywords: persuasion techniques;content marketing;the online writing process;copywriting;online promotion
Issue Date: 2022
Source: MUNTEANU T., Online promotion using persuasive content, The 4th Economic International Conference Competitiveness and sustainable development, Technical University of Moldova, 3rd - 4th November 2022, p.140-144, https://doi.org/10.52326/csd2022.24, ISBN 978-9975-45-872-6 (PDF)
Project: Connecting universities-industry through smart entrepreneurial cooperation & competitive intelligence of students in MD, GE and AM (CONNECT) 
Conference: Competitiveness and sustainable development
Abstract: 
Persuasion is a marketing technique used by companies that encourages a potential customer to take action in favor of the company. Persuasive content promotion relies on the creation and distribution of online materials, such as videos, blog articles, and social media posts, that are designed to generate interest in a company's products or services. Also, the content must be relevant to search eng...
URI: http://repository.utm.md/handle/5014/21794
http://cris.utm.md/handle/5014/1992
ISBN: 978-9975-45-872-6
Appears in Collections:Proceedings Papers

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